During your period, it’s normal to have days when you don’t quite feel like yourself. Laurier wants to help create a world that understands those moments—and makes space for your comfort.
“Comfort, Made Together”
You deserve comfort that understands your day, your moments.
Our Story
Periods.
Some days, you move through them with ease. Other days, even the simplest things feel heavier. Your mood shifts, your pace changes, and the version of you that wakes up isn’t always the one you hoped for.
For nearly 50 years, Laurier has listened to women’s voices —creating sanitary pads that bring comfort and peace of mind. But there’s something else we’ve always cared deeply about: building a supportive environment around you.
You deserve a world that understands everybody, every cycle, and every period is different. A community that reaches back when you look for connection and respects your space when you need it. A world that knows it’s okay not to feel like yourself sometimes —and on those days, it’s not you that needs to change. It’s the world that should make room for your comfort.
That’s the kind of world Laurier believes in. And by listening, learning, and showing up every day, it’s the one we’ll continue working towards together.
Everything we do starts with listening to the voices of the people in each community.
Along with creating products that deliver comfort and peace of mind, we work to foster understanding across genders and generations and ease the worries and challenges around periods.
Here, we introduce some of the initiatives shaped by the voices in each region.
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Laurier School Project: Yakinlah Menjadi Remaja (Boost teen’s confidence).
This initiative plays an active role in delivering health and hygiene education, contributing to long‑term efforts to raise awareness about the importance of maintaining personal hygiene and wellbeing to young women.
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Laurier Cares Movement: Unite to Uplift Women.
This initiative supports single mothers by helping them develop the skills and confidence needed to build brighter futures. The program empowers participants to grow together as financially independent, tech‑savvy micro‑entrepreneurs.
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Laurier Women Empowerment: Face of Future Leaders:
Thirty female university students from diverse fields participate in an empowering workshop designed to build both confidence and capability — preparing them to step into the professional world with ease and assurance.
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Napkin Stocking Project: “Laurier in the Workplace”
So that you can work with peace of mind, even when your period starts unexpectedly. Stocking sanitary pads in workplaces, just like toilet paper.
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Napkin Stocking Project: “Laurier in School”
So that you can work with peace of mind, even when your period starts unexpectedly. Stocking sanitary pads at school, just like toilet paper.
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Laurier’s Menarche Education: “What It Means to Grow Up”
Since Laurier’s launch in 1978, we have been providing educational materials and information to children, their guardians, and schools.
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Menarche Education Project: “Flower-Blossom”
Since 2016, Laurier has educated schoolgirls through free sanitary pads and lectures, helping them confidently embrace menarche.
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Napkin Stocking Project: “Laurier Workplace Care Project”
Laurier installs free sanitary pads in restrooms to reduce period-related embarrassment and inconvenience, creating a more female‑friendly workplace.
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School Program: “Laurier Stand with Girls”
Laurier has been continuously providing menstrual education and sanitary products to young girls, helping them embrace their menstrual cycle confidently.
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Supporting sex education to help protect women
Laurier contributes Kao products and monetary donations to the ECSAF
Sex Education Outreach Program every year to help protect young girls from sexual abuse. -
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Laurier Campus Partners:
Campus Gender Equality PromotionLaurier engages with university campuses by partnering with influential college students to advocate for accurate menstrual knowledge, menstrual equity, and gender diversity, while jointly promoting a menstruation‑friendly campus environment.
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Menstrual Equality Project:
Moon Care Pouch ProgramLaurier thoughtfully supports students at multiple schools by providing “Moon Care Pouches” and sanitary products to children in urgent need. The brand also promotes school‑based health education and gender‑equality initiatives, actively advancing menstrual equity.
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Secondary Schools Support Program: “Lojiem”
This program empowers high school students entering puberty by helping them care for their body and mind and embrace self‑love.
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Menstrual Health Workshop in Universities
Doctors and psychologists share menstrual health knowledge with university students, empowering them to embrace their periods confidently and care for both their body and mind.
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Healthcare Program with Medical Organizations
Through “Hanh Trinh Xanh – Nu Cuoi Hong,” Laurier works with medical organizations to provide medical visits and education on menstrual and reproductive health in underserved areas.
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Laurier empowers young girls with “Laurier Sis2Sis”
For over 27 years, the Laurier Sis2Sis program has been sharing knowledge about menstruation and proper sanitary pad usage from doctors to young girls. It helps them build confidence, embrace womanhood, and learn self‑love.
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Move, Flow, RECHARGE with Laurier
Because feeling sluggish during your period shouldn’t stop you! Our RECHARGE yoga and gym sessions inspired women to move, sweat, and feel empowered.
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Create, Glow, Unwind with Laurier
When it was time to slow down, our jelly‑ade candle workshop invited everyone to relax, get creative, and find their calm — the perfect moment of self‑care.
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Mix, Match, Make It Yours with Laurier
We turned comfort into creativity with our DIY furry charm event!
Fans enjoyed hands‑on crafting, creating cute accessories and adding their own personal touch.
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Puberty and Reproductive Health Education:
Laurier School to SchoolLaurier provides educational materials for junior high school girls who have just started menstruating, introducing our brand from the very beginning.
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Ask Dr. Laurier
Laurier provides free consultations on menstrual and reproductive health through Dr. Laurier (an OB‑GYN) on our website and social media.
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Surat Izin Menstruasi
(Menstrual Leave Letter)Laurier displayed an important reminder through large OOH installations in public spaces, encouraging women to take a rest during heavy flow.
Hello, this is Laurier (60 sec)
Hello, this is Laurier (15 sec)
Since its birth, Laurier has been symbolized by the laurel leaf.
It represents our commitment to easing the worries and discomfort associated with menstruation and to empowering women to live with confidence.
